Thursday, April 27, 2006

Winter Sales

With the changes in seasons, we are invariably asked at this time of the year whether to hold over until Spring or to sell through Winter. The reality is that historically Winter prices not only hold, but in many instances are better than at the height of Summer. There is a logical reason for this. In Spring and Summer the market is flooded with new release properties and we have proven over many years that the number of active buyers remains relatively constant throughout the year. The consequence is fewer properties for the buyers, resulting in higher competition, which can lead to better sale prices.
However, there are some rules....
If you choose to sell in Winter naturally there will be a little more mess to contend with on those wild and wet days. It is true, buyers will bring more mess through your home if it is a wet day, but we can provide booties that can alleviate this minor problem. In regards to home presentation, Winter does vary in that you need to get as much natural light as possible into the home. Drawing curtains completely and removing fly screens can make an enormous difference, pruning gardens outside windows can completely transform a room, open fires will provide a very homely feel, swimming pools with covers off and water clean look equally as attractive in Winter and unless it is windy and wet don’t forget to bring out those umbrellas and outdoor settings. Some of the old villas that are very dark can actually present better in Winter and invariably they also have the benefit of open fireplaces. A cosy home on a Winter’s day will be homely and most inviting.
So when it comes to selling, the most important criteria relates to the confidence in the market and is almost irrelevant when it comes to simply the weather. Supply and demand always link so remember that Winter provides a big advantage that more than compensates in most cases. Good luck with your move!

Anthony Toop, Managing Director.

© Toop Real Estate Group

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