Thursday, May 03, 2018

Driving change in real estate tech

Over the past four years, Suzannah and Genevieve have been building the next generation of real estate technology. They've put a great deal of smarts and money into developing new tools never seen before in the real estate industry. We call it ToopTech. 

ToopTech allows buyers and sellers as well as landlords and tenants, to be able to transact using large completely up-to-date managed data sources - utilising proprietary software developed right here in Adelaide. Toop&Toop has received national accolades for our work in the technology space by setting new standards and essentially re-inventing real estate. 

ToopTech, which includes tools such as the ToopVault and ToopFIX is world-class technology that has been in play in South Australia for more than two years now. It looks like it may be more of a disrupter technology. As an industry, we have been stuck in the dark ages. We believe we need to improve our ways, and as agents we should step up and provide more to our clients. At Toop&Toop we are delivering on this promise.

While the industry gets their heads around what's happening, we are working on the application of artificial intelligence and robotics in order to reduce costs and improve results for Adelaide property sellers, but also for Adelaide landlords. 

With ToopTech, we keep it simple. To understand all the moving parts (all the functionality) is cool, but not necessary. For our team, they don't need to know all of the back end, they just need to know how to use it for our clients. The average home seller only needs to see the outcomes. Here is the punch line believe it or not: "Better, cheaper, faster, more compliant and yet more personal than ever before."

Suzannah has launched her own technology company this year as we continue to invest in the ongoing development of ToopTech, for those that have a few hours, our IT team would welcome you to visit our Innovation Lab in Norwood. It's impressive and we are getting visitor clients from all over Australia these days. Today, we are selling ToopTech in the space of property management solutions to Property Management agencies from around Australia. 

It's a whole new world out there and the technology changes are just getting started. Some people get frightened of all of the 
changes coming, we get energised. Everyone 
is talking about it, we are doing it.  

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